Discover how we partnered with SASMarketing to design, develop and launch a website, allowing them to increase their client base and showcase their digital marketing expertise online
Understanding SASMarketing's needs and challenges
Bringing a Marketing Agency Online
SASMarketing faced increasing competition from digitally strong marketing agencies with strong online presences.
SASMarketing recognised the need to build a strong online platform that would effectively demonstrate their marketing skills and and services. They partnered with B4T to develop a digital presence aimed at attracting new business.
How B4T created SASMarketing's website
Design & Planning
We kicked off our collaboration with SASMarketing by diving into a thorough discovery process. Through a series of in-depth meetings, we worked closely with their team to get a clear sense of their brand values, the range of marketing services they offer, and the type of professional digital presence they envisioned. The goal was to create a vibrant website that would effectively present their portfolio, emphasise their expertise, and establish them as leaders in the digital marketing space.
We first created wireframes and high-fidelity prototypes that focused on making sure the website matched their look and feel and easy to use. We spent extra time on the hero section as this section is the first view a user sees and is crucial for converting visitors into clients.
Development & Implementation
For the development phase, we evaluated and selected the best technologies to ensure the website would be fast, have good SEO and easy to maintain. We built the frontend using ReactJS, TailwindCSS was chosen for its utility-first approach, allowing us to rapidly create a fully responsive and visually appealing website. We also implemented semantic HTML to maximise accessibility and SEO, ensuring the site would perform well in search rankings and be usable by all visitors.
Throughout development, we maintained close communication with SASMarketing, iterating on feedback and refining features to align with their vision. We set up a robust development workflow with version control and code reviews, which helped us deliver a polished, bug-free product on schedule.
The Final Product
The outcome was a sleek, modern, and polished website that exceeded SASMarketing's expectations. Their new site included:
- A professional design that reflects SASMarketing's brand identity and marketing expertise
- An integrated contact form that enables potential clients to easily reach out and request consultations, streamlining lead generation for SASMarketing
- A services section that clearly showcases SASMarketing's offerings, using visually engaging layouts and interactive elements
- Responsive design that provides an optimal experience across all devices
Hear what SASMarketing has to say about their new website
SAS Marketing Solutions engaged Brothers IV Tech for our website development, and we were thoroughly impressed. Their expertise in website design and development is evident in the final product. They created a highly functional and visually appealing website that effectively represents our brand and services. What truly stood out was their exceptional attention to detail and commitment to providing the best solution for us. On numerous occasions, they guided us towards the most effective approach, even when it differed from our limited initial understanding.
SASMarketing
Marketing Director
The impact of our solution on SASMarketing's business
Professional Online Identity
Developed a polished digital platform that highlights SASMarketing's capabilities and demonstrates the value they provide to their clients.
Broadened Client Base
Helped SASMarketing connect with new digital customers, increasing their reach and supporting business growth.
Streamlined Lead Capture
Introduced automated inquiry forms and follow-up processes to efficiently gather and engage prospective clients.
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